Hyundai’s unveiling of the INSTER, INSTER Cross, and INITIUM at the 101st Brussels Motor Show marks a significant step in the company’s journey toward sustainable mobility and zero-emission solutions. These three models underscore Hyundai’s dual commitment to electrification and hydrogen as the future of transportation. With innovative design, cutting-edge technology, and sustainability at the forefront, Hyundai continues to expand its EV and FCEV portfolios to meet the needs of a diverse global audience.
The all-electric INSTER and its rugged counterpart, the INSTER Cross, redefine the small SUV segment. Designed for urban life, the INSTER boasts a market-leading range of 370 kilometers (WLTP), fast-charging capabilities, and advanced bi-directional charging functionality (V2L), making it ideal for city dwellers. Meanwhile, the INSTER Cross, with its 360-kilometer range, rugged features like skid plates and roof racks, and a distinctive Amazonas Green Matte finish, caters to those seeking a balance between city commuting and outdoor exploration. These models showcase Hyundai’s ability to merge practicality, sustainability, and versatility.
The INITIUM, Hyundai’s hydrogen fuel cell electric vehicle (FCEV) concept, represents a bold vision for the future of clean mobility. With an impressive range of over 650 kilometers, a powerful 150 kW motor, and its innovative ‘Art of Steel’ design, INITIUM combines sustainability with performance. The vehicle’s V2L capability adds functionality, transforming it into a mobile energy source. Beyond passenger cars, Hyundai is leveraging its HTWO brand to champion hydrogen as a clean energy solution, emphasizing its potential across logistics, transportation, and beyond. With strategic initiatives aimed at achieving carbon neutrality by 2045, Hyundai solidifies its leadership in driving the global transition to a net-zero future.
