Cinemo and NIO Partner to Revolutionize In-Car Entertainment

By integrating Cinemo's advanced media management, connectivity, and cloud middleware, NIO aims to transform the travel experience.

Cinemo, a leading provider of high-performance multimedia solutions, has partnered with NIO, a prominent name in the premium smart electric vehicle market, to revolutionize in-car entertainment for European users. By integrating Cinemo’s advanced media management, connectivity, and cloud middleware, NIO aims to transform the travel experience with seamless access to subscription-based streaming services. This collaboration has been instrumental in the launch of NIO’s latest models, including the ET7, EL7, ET5, ET5 Touring, EL6, and EL8, which now offer an enhanced multimedia experience powered by Cinemo’s CARS Online Video. This technology allows passengers to enjoy their favorite movies and TV series directly from the vehicle’s center display, turning car journeys into shared digital media experiences.

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Cinemo’s CARS™ product portfolio, specifically designed to integrate smoothly with the Android Automotive Operating System, plays a crucial role in this upgrade. Its customizable applications support a range of entertainment scenarios, including multi-screen setups and premium video-on-demand, all while adhering to safety standards for in-car use. NIO leverages software-over-the-air (SOTA) and firmware-over-the-air (FOTA) updates to continually enhance their entertainment offerings with new features and functionalities. Both companies express enthusiasm for their partnership, with NIO’s Product Experience Director, Benjamin Steinmetz, highlighting Cinemo’s critical role in advancing NIO’s digital multimedia vision. Elif Ede, VP Strategy at Cinemo, echoes this sentiment, emphasizing their commitment to delivering innovative infotainment solutions that are poised for future developments in in-car technology.

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