A New Era of In-Car Gaming Is Here
Volkswagen has redefined digital driving experiences by bringing the legendary Pac-Man Championship Edition into its vehicles. In collaboration with Bandai Namco and AirConsole, the game now entertains users inside over 300,000 Volkswagen models across Europe. Designed for parked use, the game plays on the infotainment system while drivers and passengers use smartphones as controllers. This innovative integration takes gaming on the go to a whole new level, turning vehicles into immersive entertainment hubs.
Immersive Gameplay That Combines Tech and Nostalgia
The heart of this gaming upgrade lies in the fusion of classic gameplay and modern technology. Volkswagen’s ID. models offer an enhanced experience by synchronizing in-car lighting and the ID. Light system with in-game actions. Every move Pac-Man makes can now light up the car’s interior, adding a visually responsive layer to the classic 1980s maze chase. This edition brings a twist by featuring Volkswagen-themed elements such as the Beetle, Golf R32, and iconic brand logos as bonus points and power-ups. These fresh additions personalize gameplay and make it even more engaging for brand enthusiasts.
Social, Smart, and Ready to Play
Volkswagen, in partnership with N-Dream, delivers a seamless social gaming experience through the AirConsole app, the first gaming platform designed specifically for cars. With this innovation, the brand caters to casual gamers of all ages, enhancing waiting time with family-friendly entertainment. The app is available in the ID.7, ID.5, ID.4, and ID.3, and will roll out across 2025 models of the Tayron, Tiguan, Passat, Golf Variant, and Golf. Users just need an active VW Connect Plus contract, a Volkswagen ID account, and a stable smartphone connection to begin playing.
